Digital News Delivery: App tournament challenge

Photo credit: GoonSquadSarah on / CC BY-ND

by Jake Thompson, Regan Magarity–

The second week in March signifies the unofficial start of a month-long college basketball holiday known as “March Madness.” Beginning with Selection Sunday, sports fans from across the globe will spend days crunching numbers, studying analytics, and performing nonsensical acts in order to construct the perfect bracket.

In years past, fans were forced to print countless paper copies of their masterpiece which not only hurt the environment, but also became a mess when the bracket was inevitably busted.

ESPN, often regarded as the worldwide leader in sports, intervened with a user-friendly online interface called ESPN Tournament Challenge. The challenge can be accessed online via or can be downloaded for free on the App Store.

ESPN TC allows fans to build more than 20 different brackets, create and join groups with friends and celebrities, and offers luxury programs such as winning a free car to those who reign supreme and pick the perfect bracket.

ESPN offers fans data from each team’s season to date and how teams compare before an impending match up. Stats range from points per game and rebounds to conference record and Rating Power Index.

In this week’s vodcast, we take a look at the ESPN Tournament Challenge and how you can take advantage of its features to create the perfect March Madness bracket.